San Diego beach Lifestyle Shoot

Caleb and Kory, the brains behind olü smiles reached out to me about their vision behind a lifestyle shoot for the launch of their teeth whitening product. Caleb is the son of a dentist so my ears pricked up when they started talking about their product. I guess the ingredients in most teeth whitening products can cause a lot of sensitivity so really the way to go is getting your teeth whitened at the dentist. But who has the money to do that? So Caleb and Kort came up with a formula just like the one from the dentist- but you can do it at home! It’s 6 applications, 10 minutes each. Guys- the Smiles in these photos are really really white in real life.

Go check out:

@olusmileco and www.olusmile.co/